Look Around

A design for the Eye Ward of the Frimley Hospital, intended to make information dissemination about the different procedures and spaces easier and more engaging by creating more streamlined sources of information or highlighting existing ones

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The full set of poster types, featuring two puzzles and a 'break' poster. Answers to the posters would be found in the accompanying brochure
The brochure acts as both an information source and answers to the puzzles in that area. It also serves as a draw towards brochure zone.
A map of the area to help direct the flow of patients easier, presented in a way that showcases the rooms and functions pictorially.
Maps of different areas are differentiated by colour and pattern in order to make it easier for people to find where they are.
The maps also mark the way to adjoining areas as well as any distinguishing features of the area for easier orientation
The posters are specific to each area, and are denoted by colour and pattern so that they serve as additional wayfinding
The posters are situated along the waiting areas so people sitting there can use them either as a game or as an art piece.
Existing brochures are highlighted better and placed for ease of access.
The patterns of the posters extend out onto the walls as stickering in order to emphasise the theme in that area.
The posters are intended as a fun way to pass time while also designed to provide exercise for the eye muscles as patients look around.